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Photo: OpenAI

Social Networks: The Digital Era

What was Instagram's code name before launch? Which company is behind TikTok? Who bought Twitter and turned it into X? 10 questions on the behind-the-scenes of the big platforms, from record acquisitions to copied features.

10

Questions

1

Minute

Tip: Use keys 1-4 to answer quickly

The 10 quiz questions

Question 1 : In what year did Mark Zuckerberg launch Facebook from his Harvard dorm room?

Possible answers:

  • 2004
  • 2006
  • 2008
  • 2010

Explanation: Facebook was launched on February 4, 2004. Originally restricted to Harvard students, it quickly opened to other universities then to the general public in 2006.

Question 2 : What was the original name of the Instagram application before its launch?

Possible answers:

  • Burbn
  • Photogram
  • Picaboo
  • Filterly

Explanation: Instagram was originally called Burbn, a social app focused on location sharing. Kevin Systrom simplified the concept to focus solely on photos.

Question 3 : In 2014, for how much did Facebook acquire WhatsApp?

Possible answers:

  • $1 billion
  • $5 billion
  • $19 billion
  • $35 billion

Explanation: Facebook acquired WhatsApp in 2014 for approximately 19 billion dollars, one of the largest tech acquisitions at the time.

Question 4 : What feature did Snapchat popularize that was later copied by other social networks?

Possible answers:

  • Voice messages
  • AR filters
  • Animated GIFs
  • Stories

Explanation: Snapchat introduced Stories in 2013, a format later adopted by Instagram, Facebook, and many other platforms.

Question 5 : What was the first social network to reach 1 billion users?

Possible answers:

  • Facebook
  • LinkedIn
  • MySpace
  • Twitter

Explanation: Facebook reached one billion users in October 2012. Founded in 2004 by Mark Zuckerberg, it revolutionized online communication.

Question 6 : Which social network is considered the largest professional network in the world?

Possible answers:

  • Viadeo
  • Xing
  • LinkedIn
  • Indeed

Explanation: LinkedIn, founded in 2003 and acquired by Microsoft in 2016, has over 900 million members. It is the undisputed leader of professional networks.

Question 7 : Which company owns TikTok?

Possible answers:

  • Tencent
  • ByteDance
  • Huawei
  • Alibaba

Explanation: TikTok is owned by ByteDance, founded in 2012 by Zhang Yiming. The app was called Musical.ly before being acquired and merged with TikTok in 2018.

Question 8 : Which billionaire bought Twitter in 2022 and renamed it X?

Possible answers:

  • Jeff Bezos
  • Bill Gates
  • Elon Musk
  • Mark Zuckerberg

Explanation: Elon Musk bought Twitter for $44 billion in October 2022. He rebranded it X in July 2023, removing the famous blue bird.

Question 9 : How many characters were Twitter messages originally limited to?

Possible answers:

  • 140
  • 160
  • 200
  • 280

Explanation: Twitter was initially limited to 140 characters, corresponding to the SMS limit. This limit was increased to 280 characters in 2017.

Question 10 : What platform did Meta launch in 2023 to compete with Twitter?

Possible answers:

  • Truth Social
  • Bluesky
  • Mastodon
  • Threads

Explanation: Threads was launched by Meta in July 2023 as a text-based social platform, designed to compete directly with Twitter.

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